The Title Writing Blog
Practical, no-fluff guides to writing titles and headlines that get clicks, reads, and shares.
How to Add Keywords Without Stuffing Your Title
Learn how to add keywords without stuffing your title, balancing SEO and readability with natural phrasing, modifiers, and clear strong vs. weak examples.
7 Headline Mistakes That Kill Your Click-Through Rate
Avoid the 7 headline mistakes that quietly kill your click-through rate, from vague promises to keyword stuffing, with fixes and real before-and-after examples.
Title Tips for Reels, Shorts, and TikToks
Master title and hook tips for Reels, Shorts, and TikToks. Learn how to adapt one idea across platforms with examples of strong vs. weak titles.
Webinar Titles That Boost Registrations
Learn how to write webinar titles that boost registrations. Practical tips on outcomes, specificity, and urgency to fill your next live session with signups.
The 4 U's of Great Headlines: Useful, Urgent, Unique, Ultra-Specific
Master the 4 U's of headlines, Useful, Urgent, Unique, and Ultra-Specific, with a scoring method and clear examples to sharpen every title you write.
How to Use AI to Write Better Titles Without Sounding Robotic
Learn how to use AI to write better titles without the generic, robotic tone. Prompts, editing tips, and examples that keep your voice human and sharp.
Should Your Title Be a Question? When It Works
Should your title be a question? Learn when question titles boost clicks, when they backfire, and how to write headlines that earn the answer with examples.
Power Words That Make Titles Irresistible
Discover power words for headlines that spark emotion and drive clicks. See real examples and learn how to use power words without sounding spammy.
Title Tag vs. H1: What's the Difference?
Title tag vs. H1 explained: learn how each one works, why they differ, when to match them, and how to optimize both for SEO and readers with examples.
How Updating Old Blog Titles Can Revive Traffic
Refreshing old blog titles is one of the fastest SEO wins available. Learn how to find decaying posts and rewrite their titles to revive traffic.
Writing a LinkedIn Headline That Gets Noticed
Learn how to write a LinkedIn headline that gets noticed with formulas, keyword tips, and strong vs. weak examples that boost profile views and connection requests.
Where to Put Keywords in Your Title for SEO
Learn where to put keywords in your title for SEO, why front-loading matters, and how to balance ranking signals with click appeal, with clear examples.
Subject-Line Words That Land You in Spam
Discover the subject-line words that land you in spam, why filters flag them, and strong vs. weak rewrites that keep your emails in the inbox and out of junk.